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	<title>Personal Trainer Coach &#187; Sales and Marketing</title>
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	<description>Make More Money - Attract Better Clients - Be More Profitable</description>
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		<title>Selling is an Important Aspect of the Fitness Business</title>
		<link>http://www.personaltrainercoach.com/selling-important-aspect-fitness-business/</link>
		<comments>http://www.personaltrainercoach.com/selling-important-aspect-fitness-business/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 01:26:41 +0000</pubDate>
		<dc:creator>Sal</dc:creator>
				<category><![CDATA[Personal Trainer Coaching]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[athletic development coach]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[fitness development coach]]></category>
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		<category><![CDATA[sales]]></category>
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		<guid isPermaLink="false">http://www.personaltrainercoach.com/?p=818</guid>
		<description><![CDATA[In an earlier post on PersonalTrainerCoach.com I mentioned that the first change I made as a result of attending GAIN 2010 was to change my working title to Fitness Development Coach and to refer to what we do at my facility as “fitness development,” and not personal training.  I’ve also added that we are engaged [...]]]></description>
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		<title>Stick To Your &#8220;Pricing Guns&#8221; Even When Times Are Tough</title>
		<link>http://www.personaltrainercoach.com/stick-to-your-pricing-guns-even-when-time-are-tough/</link>
		<comments>http://www.personaltrainercoach.com/stick-to-your-pricing-guns-even-when-time-are-tough/#comments</comments>
		<pubDate>Wed, 02 Jun 2010 16:54:07 +0000</pubDate>
		<dc:creator>Sal</dc:creator>
				<category><![CDATA[Personal Trainer Coaching]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[business]]></category>
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		<guid isPermaLink="false">http://www.personaltrainercoach.com/?p=144</guid>
		<description><![CDATA[Your pricing structure is one of the single most important features of your business and has more of a direct effect on your bottom line than any other aspect.  If you want to be a successful trainer you must have faith in your abilities and be willing to believe people will pay a premium price [...]]]></description>
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		<title>Don&#8217;t Train More Clients, Charge More Money</title>
		<link>http://www.personaltrainercoach.com/train-clients-charge-money/</link>
		<comments>http://www.personaltrainercoach.com/train-clients-charge-money/#comments</comments>
		<pubDate>Wed, 21 Apr 2010 21:37:22 +0000</pubDate>
		<dc:creator>Sal</dc:creator>
				<category><![CDATA[Personal Trainer Coaching]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[business]]></category>
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		<guid isPermaLink="false">http://www.personaltrainercoach.com/?p=766</guid>
		<description><![CDATA[This may seem sacrilegious in some professional quarters, and far too many personal trainers and strength coaches are loathe to talk about it publically, but all if you&#8217;re good at what you do you should charge top dollar &#8211; you should want to charge top dollar. And in the long run good personal trainers should [...]]]></description>
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		<title>Marketing Personal Training in a Recession</title>
		<link>http://www.personaltrainercoach.com/marketing-personal-training-recession/</link>
		<comments>http://www.personaltrainercoach.com/marketing-personal-training-recession/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 22:00:21 +0000</pubDate>
		<dc:creator>Sal</dc:creator>
				<category><![CDATA[Personal Trainer Coaching]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
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		<guid isPermaLink="false">http://www.personaltrainercoach.com/?p=636</guid>
		<description><![CDATA[Personal training has become accessible to a wide-range of people, yet many people still consider the service to be a luxury. In the current recession personal trainers need to keep existing customers happy and attract new business. 

This item will deal with existing clients.
Given the current economic conditions, with regard to existing clients, you do [...]]]></description>
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