Personal Trainers, Tell Your Clients About the Get Ripped in 4 Weeks Scam
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By Sal | January 20, 2010
This nonsense is delivered in the form of blog posts that “reveal” an alleged Hollywood secret for detox, fat-burning and muscle building. You know that it’s all bogus, but don’t take anything for granted and make sure you talk to clients about these kinds of products and help them understand why they should be avoided.
During the course of my training sessions I talk to my clients about the mainstream fitness business and that they can’t believe anything they see in a nutritional supplement ad, especially the advertisements that proclaim, “Get Ripped in 4 Weeks.” Tell clients the concept of “getting ripped/shredded” is a classic example of a body building myth, and how this latest Internet-based supplement scam is built upon it.
If you haven’t visited any of these sites, you should so you’ll be prepared to combat the nonsense. The key to the Hollywood secrets and program to get ripped are an acai-based product and another standard body building fraud supplement called, “Big Time.” For as much hype as we’re given, we get the exact opposite amount of details regarding these products. Acai has some anti-oxidant properties, but legitimate research indicates that acai offers little, if any, real fat burning benefits. The acai supplement isn’t harmful, but it isn’t going to do deliver any benefits, either.
A personal trainer or fitness professional who has been in the business long enough will recognize this time-tested formula for selling nutritional supplements; a litany of promises and benefits and not much information about ingredients.
Let clients know that in this day of Photoshopping, steroids and human growth hormone, pictures do not serve as proof of anything.
Alert your clients to the dangers of buying supplements with mystery ingredients, especially when there isn’t any data provided about what the product “does.” Talk to clients about last year’s Bodybuilding.com scandal, where nutritional supplements containing banned substances and steroids may have been sold to unsuspecting customers, to help them understand the dangers of ingesting mystery supplements.
Tell clients they should never buy any supplement or product without knowing all of the ingredients, and use the Get Ripped in 4 Weeks advertisements as a teaching opportunity.
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